I sympathize with the team working on Skull & Bones, as the game has faced a prolonged and challenging development process, involving countless reshuffles and reboots. Ubisoft has invested significant resources in the game, but the development process has not been smooth, and the company has also experienced rolling layoffs.
This has likely made the development of Skull & Bones a difficult and demanding endeavor for the team. Despite the game being in development for a long time, it seems that there is still uncertainty about its worth and quality.
The statements made by Ubisoft’s executives about the game being a “quadruple-A title” and a “real grown-up game” appear contradictory and raise questions about the game’s true value and appeal. The executive’s messaging about the game’s cost and quality seems to lack transparency and honesty.
It is important for companies to be straightforward about the costs and challenges of game development and not try to manipulate consumers into believing that a product is worth more than it actually is. Developing high-quality games is expensive, and it is understandable that companies need to recoup their investments.
However, it is crucial for executives to take responsibility for their business decisions and not shift blame onto employees or consumers. The overall message is that companies should be open and transparent about the costs and challenges of game development, rather than trying to convince consumers to spend more by overinflating the game’s value.
The focus should be on honesty and fairness towards both the developers and the consumers.